Brand Officer

About the role

We are seeking a creative, organized, and digitally‑savvy professional to strengthen our brand presence, manage social media communication, and enhance corporate visibility.

Key responsibilities

• Develop and maintain a consistent brand identity across all channels.
• Plan, create, coordinate and publish engaging content on Instagram, Facebook, LinkedIn, X and other platforms.
• Execute, manage and monitor social media campaigns aligned with branding objectives.
• Monitor social media channels, respond to queries and maintain timely audience engagement.
• Update and manage website content to ensure accuracy and relevance.
• Coordinate with media houses, advertising and creative agencies to boost brand visibility.
• Produce promotional materials, marketing collaterals, internal communications, greeting cards, posters and other branding assets.
• Manage relationships with suppliers, vendors and service providers for branding and promotional activities.
• Organise events and collaborate with creative agencies on visual communication materials.
• Ensure brand consistency across branches, platforms and customer touchpoints.
• Prepare and manage branding budgets, ensuring effective resource utilization.
• Represent the company at events, exhibitions and promotional activities.

Required profile

• Minimum 2 years of relevant experience, preferably in banking, financial services, insurance or related sectors.
• Proven experience in social media management, content creation, branding, digital marketing or corporate communications.
• Excellent written and verbal communication skills, adaptable to different audiences and platforms.
• Strong organisational and multitasking abilities with a focus on meeting deadlines.
• Effective coordination and interpersonal skills for working with internal teams, agencies, media houses and vendors.

Required skills

• Hands‑on management of social media platforms (Instagram, Facebook, LinkedIn, X/Twitter).
• Understanding of SEO and online marketing strategies.
• Proficiency with graphic design and creative tools for developing visual communication assets.