Digital Marketer

About the role

We are seeking a Digital Marketer to design, launch, and optimise paid‑ad and organic marketing campaigns that capture attention, generate demand, and support company growth. The role is on‑site in Battisputali, Kathmandu and is ideal for candidates with 1–3 years of hands‑on marketing experience.

Key responsibilities

• Plan and execute marketing campaigns across paid and organic channels.
• Develop ad angles, offers, audience segments, and briefs aligned with business goals.
• Monitor performance, identify strengths and weaknesses, and iterate to improve results.
• Translate insights into better ads, landing‑page concepts, and future campaign strategies.
• Collaborate with the creative team to maintain a steady pipeline of testable content.

Required profile

• 1–3 years of hands‑on marketing or paid‑ads experience.
• Ability to showcase past campaigns with measurable outcomes (leads, sales, CPA, ROAS, reach, growth).
• Strong data‑driven mindset, comfortable making decisions from performance metrics.
• Prior experience in content creation, writing, editing, or design is a strong plus.

Required skills

• Understanding of campaign structure and audience targeting.
• Experience with creative testing and performance metric analysis.