Outbound / Account-Based Marketing (ABM) Executive

About the role

We’re looking for a proactive Outbound / ABM Executive to drive lead generation and outbound sales initiatives. The ideal candidate should be skilled in LinkedIn prospecting, account research, CRM management, and multi‑channel outreach, with a strong focus on generating qualified leads.

Key responsibilities

• Generate leads through cold calls, emails, LinkedIn outreach, and other outbound channels.
• Identify target companies based on the Ideal Customer Profile (ICP) and build target account lists.
• Research and engage relevant decision‑makers through LinkedIn.
• Qualify sales‑ready leads and maintain accurate records in the CRM.
• Track and report on lead generation, pipeline, and SQL progress.
• Support marketing activities including campaigns, events, and promotions.
• Keep client and prospect databases accurate and up to date.

Required profile

• 2–4 years of experience in outbound sales, lead generation, business development, or a similar role.
• Strong knowledge of LinkedIn prospecting and lead generation.
• Experience with CRM systems and sales databases.
• Working knowledge of Excel / Google Sheets.
• Strong research, analytical, communication, and coordination skills.
• Ability to work effectively in a team.
• Experience with LinkedIn Sales Navigator is a plus.

Required skills

• LinkedIn prospecting
• CRM systems
• Excel
• Google Sheets
• LinkedIn Sales Navigator