Senior Search & AI Optimization Strategist

About the role

We are seeking a Senior Search & AI Optimization Strategist to lead organic growth across traditional search engines and emerging AI-driven platforms. The role focuses on eCommerce SEO, AEO, GEO, and AI optimization to drive traffic, leads, and revenue for sectors such as skincare, medical equipment, haircare, travel and events.

Key responsibilities

• Develop and execute advanced SEO, AEO, GEO, and AI optimization strategies with measurable business results.
• Conduct keyword, competitor, and search opportunity analysis; optimize on‑page, technical SEO, schema markup, and structured content.
• Diagnose ranking drops, traffic declines, indexing issues and provide actionable recommendations.
• Utilize AI tools to automate research, reporting, and workflow improvements.

Required profile

• 4+ years of professional SEO experience with a proven portfolio of organic growth results.
• Hands‑on experience in eCommerce sites within skincare, medical equipment, haircare, travel or events.
• Strong analytical mindset, ability to work independently in a remote environment and communicate clearly with clients.

Required skills

• SEO tools: SEMrush, Ahrefs, Screaming Frog, Google Search Console, GA4, Google Tag Manager, Microsoft Clarity, Bing Webmaster Tools.
• Technical SEO knowledge: crawl budget optimization, Core Web Vitals, schema markup, log file analysis.
• CMS platforms: WordPress, Shopify, Magento, Drupal.
• Project management tools: Trello, ClickUp, Plane or similar.