Creative Writer

About the role

We are looking for a Creative Writer to craft compelling narratives that reflect our brand identity and engage audiences across digital channels. You will collaborate with cross‑functional teams to turn ideas into impactful content.

Key responsibilities

• Develop creative concepts, stories, taglines, captions, scripts and other brand communications.
• Write engaging copy for social media, websites, blogs, newsletters, product descriptions and campaigns.
• Research trends, audiences and cultural conversations to produce relevant content.
• Create moodboards, storyboards, content concepts and creative briefs.
• Design storytelling concepts for photoshoots, videos, reels and other creative projects.
• Collaborate with creative, marketing, sales, design, photographers, influencers and other stakeholders.
• Help define and maintain the brand’s tone of voice across channels.
• Review and edit content for clarity, originality, grammar and consistency.
• Analyze performance metrics to refine storytelling approaches.
• Experiment with new formats and continuously improve content quality.

Required profile

• No degree required; experience in creative writing, copywriting, content creation, journalism, media, fashion or advertising is preferred.
• Strong storytelling ability and command of written English.
• Capacity to adapt tone and format for different audiences and platforms.
• Good understanding of social media, digital culture, fashion and lifestyle trends.
• Creative, curious mindset with strong observation skills.
• Ability to work independently and as part of a team, manage multiple projects and meet deadlines.
• Portfolio of relevant writing or creative work is preferred.

Required skills

What we offer

• Opportunity to shape brand storytelling in a dynamic environment.
• Collaboration with diverse creative professionals.