Sales Executive - B2B and B2C

About the role

The Sales Executive will drive growth of electrical products across both B2B and B2C channels. You will expand dealer and customer networks, uncover new business opportunities, and deliver on sales targets through strategic market initiatives.

Key responsibilities

• Develop and execute sales plans to meet targets for electrical product lines.
• Identify, recruit and nurture relationships with new dealers, distributors, institutional clients, contractors and other partners.
• Conduct market research and competitor analysis to spot growth opportunities.
• Maintain ongoing relationships with existing dealers, distributors, consultants and key customers.
• Monitor sales performance, product movement, inventory levels and gather market feedback.
• Coordinate product promotions, dealer activities, campaigns and product launches.
• Prepare regular sales reports, market forecasts and strategic recommendations for management.

Required profile

• Proven experience in sales of electrical products or related technical items is an advantage.
• Strong communication, negotiation and relationship‑building abilities.
• Self‑motivated, proactive and target‑oriented.
• Good understanding of the electrical products market.
• Willingness to travel within the assigned territory.

Required skills