Senior Product Marketer – Remote (UK Time Zone)

About the role

We are seeking an experienced Senior Product Marketer to lead the product marketing and visibility strategy for a fast‑growing B2B SaaS platform. This remote, hands‑on position operates on UK business hours and works closely with product and leadership teams.

Key responsibilities

• Own product marketing strategy and execution across key channels.
• Plan and run lifecycle, product‑launch, re‑engagement, upsell and retention email campaigns.
• Build and manage influencer and creator partnerships.
• Develop and publish social media content, maintain brand voice, and post on LinkedIn, X and other relevant platforms.
• Transform product features and updates into compelling launch campaigns and stories.
• Design strategies to boost product awareness, engagement and market visibility.
• Monitor campaign performance and continuously optimise marketing activities.
• Collaborate independently with product and leadership teams to drive initiatives.

Required profile

• 5+ years of product marketing experience, preferably in B2B SaaS.
• Hands‑on expertise in email and lifecycle marketing.
• Proven track record building influencer or creator partnerships for tech brands.
• Excellent writing, messaging, positioning and storytelling abilities.
• Strong understanding of social media and product‑launch campaigns.
• Comfortable working independently in a startup or fast‑moving environment.
• Ability to work effectively within the UK time zone.

Required skills

• Email marketing
• Social media management
• Influencer partnership management