Area Sales Manager

About the role

The Area Sales Manager will lead the promotion and sale of pathology lab services and diagnostic solutions across a defined geographic region. You will be responsible for driving revenue growth, building strong client relationships, and ensuring operational excellence in service delivery.

Key responsibilities

• Develop and execute sales plans to meet or exceed regional revenue targets.
• Identify and pursue new business opportunities within the healthcare and diagnostics sector.
• Lead, coach, and monitor an on‑ground sales team, delivering regular training and performance feedback.
• Build and maintain relationships with hospitals, clinics, and diagnostic centers.
• Conduct market analysis to spot trends, competition and growth opportunities.
• Represent the company at trade events, CME sessions, round‑table meetings and local medical gatherings.
• Ensure accurate sales reporting, forecasting and coordination with logistics for seamless service delivery.
• Act as the primary client contact, addressing needs and ensuring high satisfaction.

Required profile

• Master’s degree in Business Administration, Marketing or a related field.
• 3–5 years of sales and marketing experience, preferably in laboratory or healthcare services.
• Proven track record of achieving sales targets and expanding market presence.
• Willingness to travel within the assigned area and a valid two‑wheeler driving licence.

Required skills