Marketing Executive

About the role

The Marketing Executive supports the planning and execution of marketing and branding activities, strengthens the company's brand visibility, communicates product value and creates engagement with customers and the market. The role coordinates content, campaigns and promotional activities and works closely with sales and other teams.

Key responsibilities

• Support the planning and implementation of marketing campaigns, promotional activities and brand-building initiatives.
• Create, coordinate and publish content across digital platforms and other marketing channels.
• Prepare product-related content, presentations, promotional materials and brand communications.
• Coordinate photo, video and other creative content needs.
• Engage with clients, channel partners and other stakeholders to strengthen market relationships.
• Take part in market visits and promotional activities, gathering customer feedback, market information and competitor insights.
• Work with Sales and other teams to align marketing with product priorities and business requirements.
• Support exhibitions, events, product promotions and other marketing initiatives.
• Maintain a marketing activity and content calendar and monitor campaign performance and digital engagement.

Required profile

• Bachelor's degree in marketing, Business Administration, Communications or a related field.
• Around 1-3 years of experience in marketing, digital marketing, branding or a related role; relevant skills and initiative will also be considered.
• Willingness to travel locally as required.

Required skills

• Good communication and content-writing skills.
• Basic understanding of digital marketing and social media platforms.
• Creative, proactive and able to engage with clients, partners and external stakeholders.