Personal Branding Strategist (Fintech Brands)

About the role

We are seeking a Personal Branding Strategist to develop and execute LinkedIn branding strategies for CEOs and fintech brands operating in global markets. The role involves translating complex fintech topics into clear, engaging content and working closely with senior leadership.

Key responsibilities

• Develop and execute LinkedIn branding and thought‑leadership strategies for CEOs and fintech brands.
• Research global markets, industry trends, competitors and relevant conversations to inform brand narratives.
• Create content pillars, messaging frameworks and brand narratives that align with business goals.
• Collaborate with CEOs and senior stakeholders to capture their voice and expertise.
• Track content performance, analyze insights and refine strategies accordingly.

Required profile

• 2+ years of experience in brand strategy, content strategy, social media strategy or personal branding.
• Strong understanding of LinkedIn and B2B personal branding.
• Exceptional English communication and writing skills.
• Ability to quickly grasp fintech and financial‑market concepts.

Required skills

• LinkedIn platform expertise
• Content strategy development

What we offer

• Direct collaboration with CEOs and senior business leaders.
• Exposure to fintech brands and global markets.
• Opportunity to shape high‑impact personal branding and thought‑leadership strategies.