Marketing Manager – Education & Visa Services

About the role

We are looking for a dynamic Marketing Manager to lead the promotion of our education and visa services in Kathmandu. You will shape and execute marketing strategies that raise brand awareness, attract prospective students, and support our recruitment goals.

Key responsibilities

• Design and launch digital and offline campaigns to generate student enquiries.
• Manage social media channels, email marketing, and online advertising initiatives.
• Create and edit content for the website, social platforms, and promotional materials.
• Organise events, seminars and partner activities with educational institutions.
• Monitor market trends, analyse campaign performance and produce regular reports.
• Collaborate with counselling and operations teams to ensure consistent messaging.

Required profile

• Bachelor’s degree in Marketing, Business, Communications or related field (advanced studies a plus).
• Proven experience in marketing strategy, campaign planning and brand positioning.
• Background in education consultancy, international education or student recruitment is highly beneficial.
• Strong communication, interpersonal and project‑management abilities.
• Willingness to work on‑site in Kathmandu and engage with a diverse client base.

Required skills

• Digital marketing
• Social media management
• Email marketing
• Online advertising
• Content creation
• Copywriting
• Market research
• Data analysis
• Performance reporting