Digital Marketing Executive

About the role

The Digital Marketing Executive will own the company’s online presence, creating compelling content and supporting campaigns that drive qualified leads for our products and services. This role blends creativity with data‑driven decision making to enhance brand visibility across social platforms.

Key responsibilities

• Manage all social media channels and execute daily digital marketing activities.
• Produce engaging posts, reels, videos, captions and other digital assets.
• Conceptualise and develop creative ideas for campaigns and brand communication.
• Plan, launch and support digital marketing campaigns and promotional initiatives.
• Assist with events, activations, product launches and related marketing activities.
• Coordinate with creative teams, agencies and internal stakeholders.
• Monitor content performance, audience engagement and campaign results.
• Generate and hand over qualified leads to the sales team.
• Stay current with social media trends and best practices.

Required profile

• Bachelor’s degree in Marketing, Business Administration, Mass Communication or a related field.
• 1–2 years of experience in digital marketing, social media management or content creation.
• Strong communication and interpersonal abilities.
• Creative, confident, energetic and enthusiastic.
• Good knowledge of social media platforms and digital content production.
• Comfortable working both in front of and behind the camera.
• Basic understanding of digital marketing tools and analytics.
• Excellent organisational and coordination skills.
• Quick learner with a passion for technology and marketing.

Required skills

• Social Media Management
• Content Creation
• Digital Marketing
• Campaign Management
• Lead Generation
• Analytics