Content Strategist (SEO/GEO)

About the role

We are looking for a Content Strategist who will own and grow the SEO and GEO presence of Forxample.com and its customer‑generated pages. You will blend content creation, technical SEO, and AI‑driven search optimization to make our platform the go‑to answer for local service businesses.

Key responsibilities

• Own the ranking of Forxample.com’s homepage, product, pricing, and terms‑based pages.
• Build and maintain trade‑by‑city landing pages (cleaning, landscaping, HVAC, plumbing, etc.) to capture specific local searches.
• Ensure the brand appears in AI answers (ChatGPT, Perplexity) through structured data, consistent facts, and SEO‑friendly content.
• Maintain the technical health of the site: schema markup, site architecture, internal linking, page speed, and Google Search Console issues.
• Research, write, edit, and publish long‑form blog articles for trade business owners.
• Create and update a keyword map, tracking search terms and performance.
• Turn real customer jobs into case studies and proof points.
• Run live experiments on auto‑generated job pages, analyze results, and define content templates for the platform.

Required profile

• Genuine curiosity about how AI search engines surface local businesses.
• Strong analytical mindset to interpret Search Console data and test outcomes.
• Excellent written communication tailored to trade‑service audiences.
• Ability to collaborate with developers by writing clear technical specifications.

Required skills

• SEO (including technical SEO)
• Keyword research
• Content creation and editing
• Schema markup
• Google Search Console
• Familiarity with AI‑driven search platforms (ChatGPT, Perplexity)