Digital Marketing Executive

About the role

We are looking for a Digital Marketing Executive to join our client’s team and drive their online advertising initiatives. The role focuses on creating, managing, and optimizing Meta advertising campaigns while producing engaging social media content.

Key responsibilities

• Plan, create, and manage Meta Ads campaigns on Facebook and Instagram.
• Run and boost social media advertisements according to campaign goals.
• Monitor and manage advertising activities through Meta Business Suite.
• Develop engaging and relevant content for social media platforms.
• Write clear, creative, and compelling social media captions.
• Create and support social media creatives using Canva.
• Maintain the company’s social media content and advertising activities.
• Support digital marketing initiatives to improve engagement and campaign performance.

Required profile

• Bachelor’s degree (mandatory).
• Minimum 1 year of relevant work experience.
• Hands‑on experience with Meta Ads / Facebook & Instagram advertising.
• Strong content‑writing abilities.
• Good knowledge of Meta Business Suite.
• Basic to good proficiency with Canva for social media design.

Required skills

• Meta Ads (Facebook & Instagram).
• Meta Business Suite.
• Canva.