Digital Marketing Manager

About the role

We are looking for a Digital Marketing Manager to lead and execute paid advertising campaigns across multiple platforms, optimizing them for maximum ROI. The role involves coordinating with creative teams, monitoring performance, and aligning digital marketing activities with business objectives.

Key responsibilities

• Plan, launch, and manage day‑to‑day paid campaigns on Google Ads, Meta (Facebook & Instagram) and other ad platforms.
• Collaborate with design and content teams to ensure ad creatives meet campaign goals.
• Track performance metrics, prepare regular reports and recommend data‑driven optimisations.
• Maintain accurate conversion tracking, budget documentation and campaign records.
• Stay informed about platform policy updates, new ad features and emerging digital marketing tools.

Required profile

• At least 24 months (2 years) of experience managing digital paid campaigns.
• Strong analytical mindset with ability to interpret performance data.
• Proactive communication and coordination with cross‑functional teams.
• Up‑to‑date knowledge of Google and Meta advertising policies.

Required skills

• Google Ads
• Meta Ads (Facebook and Instagram)
• Conversion tracking
• Campaign performance analytics