Semantic SEO Specialist – Advanced Search Visibility

About the role

We are seeking an experienced Semantic SEO Specialist to design and execute advanced SEO strategies that boost organic visibility, build topical authority, and drive sustainable growth. The role focuses on leveraging semantic search, entity optimization, and data‑driven insights to improve rankings across search engines.

Key responsibilities

• Develop and implement semantic SEO strategies to enhance organic search performance.
• Perform advanced keyword clustering using search intent, NLP, embeddings and SERP analysis.
• Design topical authority frameworks and content ecosystems aligned with user search journeys.
• Implement entity‑based optimization in line with Google’s Knowledge Graph.
• Create internal linking structures to strengthen topical relevance.
• Optimize content for SERP features such as AI Overviews, People Also Ask, featured snippets and other rich results.
• Produce detailed SEO content briefs with clear intent, entity mapping and structure.
• Conduct content gap analysis and competitor research to uncover ranking opportunities.
• Implement and maintain structured data and schema markup.
• Collaborate with content, development and marketing teams to execute initiatives.
• Monitor rankings, analyze performance and adjust strategies based on algorithm updates.

Required profile

• Bachelor’s degree in Marketing, IT, Computer Science or related field.
• Minimum 3 years of proven SEO experience with measurable ranking success.
• Strong understanding of semantic search, entity SEO, search intent and topical authority.
• Ability to work independently and take ownership of SEO projects.

Required skills

• Semantic SEO
• Entity‑based SEO
• Technical SEO
• Keyword clustering using NLP and embeddings
• SERP analysis
• Structured data and schema markup implementation
• Google Knowledge Graph optimization