Digital Marketer

About the role

We are seeking a Digital Marketer to plan and improve marketing and paid‑ad campaigns that generate demand and help the company scale. The role is on‑site in Kathmandu and suitable for candidates with 1–3 years of hands‑on marketing experience.

Key responsibilities

• Plan and execute marketing campaigns across paid and organic channels.
• Develop ad angles, offers, audiences, and briefs aligned with business goals.
• Monitor performance, identify strengths and weaknesses, and optimise campaigns.
• Translate insights into better ads, landing‑page ideas, and future strategies.
• Collaborate with the creative team to maintain a pipeline of testable content.

Required profile

• 1–3 years of hands‑on marketing or paid‑ads experience with demonstrable results.
• Ability to explain past campaigns, owned responsibilities, and measurable outcomes (leads, sales, CPA, ROAS, reach, growth).
• Understanding of campaign structure, audience targeting, creative testing, and performance metrics.
• Data‑driven mindset focused on measurable results.
• Prior experience in content creation, writing, editing, or design is a strong plus.