Marketing & Business Growth Manager – Plastic Surgery & Aesthetics

About the role

An established plastic surgery and aesthetic clinic seeks a results‑driven Marketing & Business Growth Manager to lead digital marketing efforts, generate qualified patient inquiries and boost conversion rates.

Key responsibilities

• Plan and execute digital campaigns across Meta Ads, Google Ads, TikTok and other platforms.
• Generate qualified patient leads and optimise campaigns for bookings and revenue.
• Analyse the patient journey, identify conversion gaps and improve lead‑follow‑up systems.
• Develop promotional campaigns and engaging content for plastic surgery, aesthetic treatments and hair restoration services.
• Monitor advertising budgets, campaign performance, conversion rates and marketing ROI.
• Identify partnership opportunities to expand the clinic’s customer base.

Required profile

• Minimum 2 years of relevant experience in digital marketing, performance marketing, sales or business development.
• Experience in healthcare, plastic surgery, aesthetics or the beauty industry is an advantage.

Required skills

• Hands‑on experience with Meta Ads Manager.
• Hands‑on experience with Google Ads.
• Experience creating and managing lead‑generation campaigns.