Lead Generation Specialist

About the role

We are seeking an experienced Lead Generation Specialist to identify potential clients, generate qualified B2B leads, and support our sales and business development teams for software products and IT services.

Key responsibilities

• Develop and execute lead generation strategies for software, SaaS, ERP and custom IT solutions.
• Research target markets, build prospect databases and conduct outreach via LinkedIn, cold email, cold calling and online research.
• Qualify leads based on business needs, budget and decision‑making authority, and schedule meetings for the sales team.
• Maintain lead records in CRM, monitor campaign performance and prepare regular reports.

Required profile

• Minimum 3 years of professional experience in B2B lead generation or prospecting.
• Proven track record generating qualified leads for IT or software companies.
• Self‑motivated, target‑oriented and able to work independently.

Required skills

• LinkedIn Sales Navigator
• Apollo
• CRM platforms
• Email outreach tools

What we offer

• Competitive salary with performance‑based incentives.
• Opportunity to work with a growing technology company and exposure to SaaS, ERP, AI and custom software projects.
• Professional growth and career development opportunities.